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Visual Merchandising and Display 5th Edition
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A brand new edition of the bestselling text aimed at anyone in merchandising - from store planners and manufacturers to visual merchandisers. Pegler zeroes in on all aspects of visual merchandising and display, from classic techniques to the most avant-garde developments. Hundreds of textual and visual examples reveal how to add interest to window and interior displays, optimizing the retailer's image and the target market.
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Product details
Hardcover: 420 pages
Publisher: Fairchild Books; Fifth edition (June 9, 2006)
Language: English
ISBN-10: 1563674459
ISBN-13: 978-1563674457
Product Dimensions:
8.6 x 1.2 x 11.2 inches
Shipping Weight: 3.6 pounds
Average Customer Review:
4.0 out of 5 stars
22 customer reviews
Amazon Best Sellers Rank:
#876,637 in Books (See Top 100 in Books)
Book worked well for me
The text book pages fall out easily. This is also a problem with everyone else's book I know of, not just mine. Whoever manufactured this book did a terrible job. Not that this matters when buying it, since they are all the same, but hopefully they see this and fix the problem.
Great introductory resource to visual merchandising and its concepts. Contains many useful chapters and images to help you understand the techniques used. In some chapters, I did hope there were more images to assist with what concepts were being discuss. Overall, a good source that covers what visual merchandising is all about.
This is an amazing book which I constantly use as a reference. Store owners bible on how to exhibit products, so they sell.
There is no better book on design at this price
great price for textbook
I really like this book and thank you..
I wanted to learn more about visual merchandising, Finding this book was a God-send! Having some interior design knowledge helped alot. Explanation was perfect, better than other interior design text books that were issued by the college. You'll instantly understand whether you've taken some interior design classes or not. GREAT TEXT BOOK!
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